Note to readers

This is a blog that I'm required to keep that's full of unedited, near stream-of-consciousness reactions to similarly required and related readings in a graduate course in N.C. State University's Communication, Rhetoric, and Digital Media program. The way these posts are written help me interrogate and understand what's going on in our readings. I'm identifying what's troublesome so that I can give it more thought, but the posts aren't written in a style that's productive for audiences outside of our class to read. That's by design. I start with contestation, then spend heavens only knows how long researching, recutting, and reevaluating so that I can try and see what potentially productive readings I can extract from these source for use in my own work's contributions back to the field. Comments encouraged, but please, you'll likely need a thick skin if your work is quoted here.

Monday, September 17, 2012

Heterotopia? No, just another example of industrialization

Slate has an excellent article on fast food as manufacturing that clearly links industrialization and manufacturing with a popular notion of Foucault's heterotopias.

Which is to say, Starbucks is less heterotopia and more factory. McDonald's is more about the rise of craft and the fall of art than the creation of unsituated space.

Those taking Baudrillard on Disney and extending to fast food, malls, etc might need to rethink their views on hegemony.

From Foucault:

Its first principle is that there is probably not a single culture in the world that fails to constitute heterotopias. That is a constant of every human group. ...
In the so-called primitive societies, there is a certain form of heterotopia that I would call crisis heterotopias, i.e., there are privileged or sacred or forbidden places, reserved for individuals who are, in relation to society and to the human environment in which they live, in a state of crisis: adolescents, menstruating women, pregnant women. the elderly, etc.
...
But these heterotopias of crisis are disappearing today and are being replaced, I believe, by what we might call heterotopias of deviation: those in which individuals whose behavior is deviant in relation to the required mean or norm are placed. Cases of this are rest homes and psychiatric hospitals, and of course prisons, and one should perhaps add retirement homes that are, as it were, on the borderline between the heterotopia of crisis and the heterotopia of deviation since, after all, old age is a crisis, but is also a deviation since in our society where leisure is the rule, idleness is a sort of deviation.


I'm not sure I see that quite as clearly in Disneyland. He doesn't even touch capitalism or hats of cash until near the end.

Brothels and colonies are two extreme types of heterotopia, and if we think, after all, that the boat is a floating piece of space, a place without a place, that exists by itself, that is closed in on itself and at the same time is given over to the infinity of the sea and that, from port to port, from tack to tack, from brothel to brothel, it goes as far as the colonies in search of the most precious treasures they conceal in their gardens, you will understand why the boat has not only been for our civilization, from the sixteenth century until the present, the great instrument of economic development (I have not been speaking of that today), but has been simultaneously the greatest reserve of the imagination. The ship is the heterotopia par excellence. In civilizations without boats, dreams dry up, espionage takes the place of adventure, and the police take the place of pirates.


I'll reread Baudrillard. It's been a few years.

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